Research
Original studies of how startups, SaaS companies and design studios present themselves online. Free to cite with a link.
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21%
of SaaS homepages open with a sentence that says what the company does
We audited 110 SaaS homepages for AI search readiness
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9%
of design studio websites publish a price for their own work
Do design studios publish their prices? We checked 100.
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51%
of funded startup H1s are slogans rather than descriptions
How 161 recently funded startups describe themselves on their homepage
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3%
of Indian startup homepages open by saying what the company does, against 21% of US SaaS
Indian startups vs US SaaS: how ready are their websites for AI search?
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26%
of SaaS homepages use Inter, more than the next ten families combined
The typefaces of 200 SaaS homepages
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66%
of startup and SaaS homepages are ready for a large link preview card
What startup homepages look like when you share the link
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